{"id":3162,"date":"2026-04-22T23:27:39","date_gmt":"2026-04-22T16:27:39","guid":{"rendered":"https:\/\/taichinhphowall.com\/index.php\/2026\/04\/22\/ryanair-va-nghe-thuat-tai-cau-truc-trai-nghiem-khach-hang-hon-ca-mot-quy-dinh-moi\/"},"modified":"2026-04-22T23:27:39","modified_gmt":"2026-04-22T16:27:39","slug":"ryanair-va-nghe-thuat-tai-cau-truc-trai-nghiem-khach-hang-hon-ca-mot-quy-dinh-moi","status":"publish","type":"post","link":"https:\/\/taichinhphowall.com\/index.php\/2026\/04\/22\/ryanair-va-nghe-thuat-tai-cau-truc-trai-nghiem-khach-hang-hon-ca-mot-quy-dinh-moi\/","title":{"rendered":"Ryanair v\u00e0 Ngh\u1ec7 Thu\u1eadt T\u00e1i C\u1ea5u Tr\u00fac Tr\u1ea3i Nghi\u1ec7m Kh\u00e1ch H\u00e0ng: H\u01a1n C\u1ea3 M\u1ed9t Quy \u0110\u1ecbnh M\u1edbi"},"content":{"rendered":"
\n

\"Ph\u00e2n
\nVi\u1ec7c Ryanair, h\u00e3ng h\u00e0ng kh\u00f4ng gi\u00e1 r\u1ebb l\u1edbn nh\u1ea5t ch\u00e2u \u00c2u, tuy\u00ean b\u1ed1 r\u00fat ng\u1eafn th\u1eddi gian \u0111\u00f3ng qu\u1ea7y check-in t\u1eeb 40 ph\u00fat xu\u1ed1ng c\u00f2n 60 ph\u00fat tr\u01b0\u1edbc gi\u1edd c\u1ea5t c\u00e1nh, b\u1eaft \u0111\u1ea7u t\u1eeb th\u00e1ng 11, kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t thay \u0111\u1ed5i nh\u1ecf v\u1ec1 quy tr\u00ecnh. Nh\u00ecn t\u1eeb g\u00f3c \u0111\u1ed9 c\u1ee7a m\u1ed9t chuy\u00ean gia t\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c M&A, \u0111\u1ed9ng th\u00e1i n\u00e0y ph\u1ea3n \u00e1nh m\u1ed9t ph\u1ea3n \u1ee9ng chi\u1ebfn l\u01b0\u1ee3c s\u00e2u s\u1eafc v\u00e0 c\u00f3 t\u00ednh to\u00e1n k\u1ef9 l\u01b0\u1ee1ng c\u1ee7a ban l\u00e3nh \u0111\u1ea1o nh\u1eb1m duy tr\u00ec hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng v\u00e0 b\u1ea3o v\u1ec7 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a doanh nghi\u1ec7p trong b\u1ed1i c\u1ea3nh nh\u1eefng “c\u01a1n gi\u00f3 ng\u01b0\u1ee3c” \u0111ang ng\u00e0y c\u00e0ng tr\u1edf n\u00ean ph\u1ee9c t\u1ea1p.<\/p>\n

Th\u00edch Nghi V\u1edbi M\u00f4i Tr\u01b0\u1eddng V\u1eadn H\u00e0nh Thay \u0110\u1ed5i: Quy\u1ebft \u0110\u1ecbnh Mang T\u00ednh S\u1ed1ng C\u00f2n<\/h2>\n

\u0110\u00e1ng ch\u00fa \u00fd, quy\u1ebft \u0111\u1ecbnh n\u00e0y \u0111\u01b0\u1ee3c \u0111\u01b0a ra trong b\u1ed1i c\u1ea3nh h\u1ec7 th\u1ed1ng Nh\u1eadp c\u1ea3nh-Xu\u1ea5t c\u1ea3nh (EES) m\u1edbi c\u1ee7a ch\u00e2u \u00c2u, y\u00eau c\u1ea7u c\u00f4ng d\u00e2n ngo\u00e0i EU cung c\u1ea5p d\u1eef li\u1ec7u sinh tr\u1eafc h\u1ecdc t\u1ea1i bi\u00ean gi\u1edbi, \u0111ang g\u00e2y ra t\u00ecnh tr\u1ea1ng x\u1ebfp h\u00e0ng d\u00e0i k\u1ef7 l\u1ee5c t\u1ea1i c\u00e1c s\u00e2n bay. M\u1eb7c d\u00f9 Ryanair kh\u1eb3ng \u0111\u1ecbnh \u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 nguy\u00ean nh\u00e2n tr\u1ef1c ti\u1ebfp, nh\u01b0ng th\u1eeba nh\u1eadn EES l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 l\u00e0m t\u0103ng th\u1eddi gian ch\u1edd \u0111\u1ee3i t\u1ea1i qu\u1ea7y ki\u1ec3m so\u00e1t h\u1ed9 chi\u1ebfu. \u0110\u00e2y l\u00e0 minh ch\u1ee9ng cho vi\u1ec7c ban l\u00e3nh \u0111\u1ea1o Ryanair \u0111ang ch\u1ee7 \u0111\u1ed9ng qu\u1ea3n l\u00fd r\u1ee7i ro ho\u1ea1t \u0111\u1ed9ng, \u0111\u1eb7c bi\u1ec7t l\u00e0 nguy c\u01a1 ch\u1eadm chuy\u1ebfn, v\u1ed1n l\u00e0 t\u1eed huy\u1ec7t \u0111\u1ed1i v\u1edbi m\u00f4 h\u00ecnh kinh doanh gi\u00e1 r\u1ebb ph\u1ee5 thu\u1ed9c v\u00e0o t\u1ea7n su\u1ea5t bay cao v\u00e0 quay \u0111\u1ea7u nhanh. Kh\u1ea3 n\u0103ng th\u00edch nghi nhanh ch\u00f3ng v\u1edbi c\u00e1c thay \u0111\u1ed5i quy \u0111\u1ecbnh v\u0129 m\u00f4, d\u00f9 mang t\u00ednh b\u1eaft bu\u1ed9c hay kh\u00f4ng, l\u00e0 m\u1ed9t d\u1ea5u hi\u1ec7u r\u00f5 r\u00e0ng v\u1ec1 s\u1ef1 linh ho\u1ea1t v\u00e0 t\u1ea7m nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u1ed9t doanh nghi\u1ec7p.<\/p>\n

T\u1ed1i \u01afu H\u00f3a Hi\u1ec7u Su\u1ea5t v\u00e0 D\u00f2ng Ch\u1ea3y Kh\u00e1ch H\u00e0ng: H\u01a1n C\u1ea3 S\u1ef1 Kh\u1eaft Khe<\/h2>\n

Th\u1ef1c t\u1ebf cho th\u1ea5y m\u1ed9t ngh\u1ecbch l\u00fd l\u00e0, m\u1eb7c d\u00f9 quy \u0111\u1ecbnh m\u1edbi c\u00f3 v\u1ebb kh\u1eaft khe h\u01a1n, Ryanair k\u1ef3 v\u1ecdng n\u00f3 s\u1ebd gi\u1ea3m s\u1ed1 l\u01b0\u1ee3ng h\u00e0nh kh\u00e1ch b\u1ecb l\u1ee1 chuy\u1ebfn do t\u1eafc ngh\u1ebdn an ninh v\u00e0 h\u1ea3i quan. H\u01a1n th\u1ebf n\u1eefa, \u0111\u1ed9ng th\u00e1i n\u00e0y c\u00f2n l\u00e0 m\u1ed9t b\u01b0\u1edbc th\u00fac \u0111\u1ea9y chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a s\u00e2u r\u1ed9ng. V\u1edbi kho\u1ea3ng 80% h\u00e0nh kh\u00e1ch hi\u1ec7n \u0111\u00e3 check-in tr\u1ef1c tuy\u1ebfn v\u00e0 \u0111i th\u1eb3ng \u0111\u1ebfn c\u1ed5ng kh\u1edfi h\u00e0nh, c\u00f9ng v\u1edbi cam k\u1ebft l\u1eafp \u0111\u1eb7t kiosk t\u1ef1 ph\u1ee5c v\u1ee5, t\u1ef1 g\u1eedi h\u00e0nh l\u00fd t\u1ea1i h\u01a1n 95% s\u00e2n bay v\u00e0o th\u00e1ng 10, Ryanair \u0111ang t\u00e1i c\u1ea5u tr\u00fac to\u00e0n b\u1ed9 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. \u0110\u00e2y l\u00e0 m\u1ed9t kho\u1ea3n \u0111\u1ea7u t\u01b0 chi\u1ebfn l\u01b0\u1ee3c nh\u1eb1m gi\u1ea3m \u00e1p l\u1ef1c l\u00ean nh\u00e2n s\u1ef1 t\u1ea1i qu\u1ea7y, t\u0103ng t\u1ed1c \u0111\u1ed9 x\u1eed l\u00fd, v\u00e0 quan tr\u1ecdng nh\u1ea5t l\u00e0 gi\u1ea3m thi\u1ec3u chi ph\u00ed v\u1eadn h\u00e0nh tr\u00ean m\u1ed7i h\u00e0nh kh\u00e1ch \u2013 y\u1ebfu t\u1ed1 then ch\u1ed1t gi\u00fap duy tr\u00ec l\u1ee3i th\u1ebf c\u1ea1nh tranh v\u1ec1 gi\u00e1. Dara Brady, Gi\u00e1m \u0111\u1ed1c Marketing c\u1ee7a Ryanair, \u0111\u00e3 nh\u1ea5n m\u1ea1nh v\u1ec1 m\u1ed9t “d\u1ecbch v\u1ee5 g\u1eedi h\u00e0nh l\u00fd nhanh h\u01a1n, \u00edt x\u1ebfp h\u00e0ng h\u01a1n v\u00e0 d\u1ecbch v\u1ee5 \u0111\u00fang gi\u1edd h\u01a1n” cho 20% kh\u00e1ch h\u00e0ng c\u00f2n l\u1ea1i. \u0110\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 l\u1eddi h\u1ee9a m\u00e0 c\u00f2n l\u00e0 m\u1ee5c ti\u00eau KPI r\u00f5 r\u00e0ng m\u00e0 ban l\u00e3nh \u0111\u1ea1o \u0111\u1eb7t ra.<\/p>\n

Gi\u00e1 Tr\u1ecb C\u1ed1t L\u00f5i v\u00e0 Tri\u1ebft L\u00fd L\u00e3nh \u0110\u1ea1o V\u1eefng V\u00e0ng<\/h2>\n

C\u00e2u chuy\u1ec7n th\u1ef1c s\u1ef1 n\u1eb1m \u1edf vi\u1ec7c Ryanair t\u1eeb l\u00e2u \u0111\u00e3 \u0111i ti\u00ean phong trong vi\u1ec7c \u0111\u1ecbnh h\u00ecnh l\u1ea1i c\u00e1c quy t\u1eafc v\u1ec1 h\u00e0nh l\u00fd, t\u1eeb vi\u1ec7c b\u1eaft bu\u1ed9c tr\u1ea3 ph\u00ed cho h\u00e0nh l\u00fd x\u00e1ch tay \u0111\u1ebfn vi\u1ec7c th\u1ef1c thi nghi\u00eam ng\u1eb7t c\u00e1c quy \u0111\u1ecbnh v\u1ec1 k\u00edch th\u01b0\u1edbc. Michael O’Leary, CEO c\u1ee7a h\u00e3ng, lu\u00f4n gi\u1eef m\u1ed9t l\u1eadp tr\u01b0\u1eddng ki\u00ean \u0111\u1ecbnh, th\u1eadm ch\u00ed “kh\u00f4ng h\u1ed1i l\u1ed7i”, cho r\u1eb1ng h\u00e0nh kh\u00e1ch n\u00ean bi\u1ebft \u01a1n v\u00ec \u0111\u01b0\u1ee3c khuy\u1ebfn kh\u00edch \u0111i l\u1ea1i g\u1ecdn nh\u1eb9. \u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 s\u1ef1 t\u00f9y ti\u1ec7n, m\u00e0 l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 t\u00e1ch r\u1eddi trong tri\u1ebft l\u00fd kinh doanh c\u1ee7a Ryanair: mang l\u1ea1i gi\u00e1 tr\u1ecb t\u1ed1i \u0111a cho c\u1ed5 \u0111\u00f4ng b\u1eb1ng c\u00e1ch t\u1ed1i thi\u1ec3u h\u00f3a m\u1ecdi chi ph\u00ed kh\u00f4ng c\u1ea7n thi\u1ebft, k\u1ec3 c\u1ea3 nh\u1eefng “chi ph\u00ed m\u1ec1m” nh\u01b0 s\u1ef1 phi\u1ec1n to\u00e1i ban \u0111\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. Kh\u1ea3 n\u0103ng ch\u1ecbu \u0111\u1ef1ng nh\u1eefng ph\u1ea3n \u1ee9ng ban \u0111\u1ea7u \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n l\u00e0 m\u1ed9t d\u1ea5u hi\u1ec7u c\u1ee7a n\u0103ng l\u1ef1c l\u00e3nh \u0111\u1ea1o m\u1ea1nh m\u1ebd v\u00e0 m\u1ed9t m\u00f4 h\u00ecnh kinh doanh \u0111\u01b0\u1ee3c \u0111\u1ecbnh h\u00ecnh r\u00f5 r\u00e0ng. \u0110\u1ed1i v\u1edbi c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0 \u0111\u1ed1i t\u00e1c M&A ti\u1ec1m n\u0103ng, \u0111\u00e2y l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 cho th\u1ea5y m\u1ed9t doanh nghi\u1ec7p c\u00f3 t\u1ea7m nh\u00ecn v\u00e0 kh\u1ea3 n\u0103ng t\u1ef1 ch\u1ee7 cao trong vi\u1ec7c \u0111\u1ecbnh h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng.<\/p>\n

Nh\u00ecn s\u00e2u v\u00e0o b\u1ea3n ch\u1ea5t v\u1ea5n \u0111\u1ec1, quy\u1ebft \u0111\u1ecbnh m\u1edbi c\u1ee7a Ryanair kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t ph\u1ea3n \u1ee9ng tr\u01b0\u1edbc t\u00ecnh h\u00ecnh t\u1eafc ngh\u1ebdn s\u00e2n bay, m\u00e0 l\u00e0 m\u1ed9t s\u1ef1 ki\u1ec7n \u0111i\u1ec3n h\u00ecnh cho c\u00e1ch m\u1ed9t l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p v\u1eefng v\u00e0ng th\u00edch nghi v\u00e0 th\u1eadm ch\u00ed \u0111\u1ecbnh h\u00ecnh l\u1ea1i h\u00e0nh vi c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 duy tr\u00ec hi\u1ec7u qu\u1ea3 v\u00e0 l\u1ee3i nhu\u1eadn. \u0110\u00e2y l\u00e0 m\u1ed9t b\u00e0i h\u1ecdc v\u1ec1 vi\u1ec7c t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7, qu\u1ea3n l\u00fd r\u1ee7i ro v\u00e0 ki\u00ean \u0111\u1ecbnh v\u1edbi gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i, ngay c\u1ea3 khi \u0111i\u1ec1u \u0111\u00f3 \u0111\u00f2i h\u1ecfi s\u1ef1 thay \u0111\u1ed5i trong th\u00f3i quen c\u1ee7a h\u00e0ng tri\u1ec7u h\u00e0nh kh\u00e1ch.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Vi\u1ec7c Ryanair, h\u00e3ng h\u00e0ng kh\u00f4ng gi\u00e1 r\u1ebb l\u1edbn nh\u1ea5t ch\u00e2u \u00c2u, tuy\u00ean b\u1ed1 r\u00fat ng\u1eafn th\u1eddi gian \u0111\u00f3ng qu\u1ea7y check-in t\u1eeb 40 ph\u00fat xu\u1ed1ng c\u00f2n 60 ph\u00fat tr\u01b0\u1edbc gi\u1edd c\u1ea5t c\u00e1nh, b\u1eaft \u0111\u1ea7u t\u1eeb th\u00e1ng 11, kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t thay \u0111\u1ed5i nh\u1ecf v\u1ec1 quy tr\u00ecnh. Nh\u00ecn t\u1eeb g\u00f3c \u0111\u1ed9 c\u1ee7a m\u1ed9t chuy\u00ean gia t\u01b0 […]<\/p>\n","protected":false},"author":1,"featured_media":3161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[58],"tags":[],"class_list":["post-3162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doanh-nghiep-va-doanh-nhan"],"_links":{"self":[{"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/posts\/3162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/comments?post=3162"}],"version-history":[{"count":0,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/posts\/3162\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/media\/3161"}],"wp:attachment":[{"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/media?parent=3162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/categories?post=3162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/tags?post=3162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}