{"id":10778,"date":"2026-05-01T04:09:18","date_gmt":"2026-04-30T21:09:18","guid":{"rendered":"https:\/\/taichinhphowall.com\/index.php\/2026\/05\/01\/chien-luoc-ban-le-my-pham-tai-walmart-va-bai-toan-thay-doi-mo-hinh-kinh-doanh\/"},"modified":"2026-05-01T04:09:18","modified_gmt":"2026-04-30T21:09:18","slug":"chien-luoc-ban-le-my-pham-tai-walmart-va-bai-toan-thay-doi-mo-hinh-kinh-doanh","status":"publish","type":"post","link":"https:\/\/taichinhphowall.com\/index.php\/2026\/05\/01\/chien-luoc-ban-le-my-pham-tai-walmart-va-bai-toan-thay-doi-mo-hinh-kinh-doanh\/","title":{"rendered":"Chi\u1ebfn l\u01b0\u1ee3c b\u00e1n l\u1ebb m\u1ef9 ph\u1ea9m t\u1ea1i Walmart v\u00e0 b\u00e0i to\u00e1n thay \u0111\u1ed5i m\u00f4 h\u00ecnh kinh doanh"},"content":{"rendered":"
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Trong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng b\u00e1n l\u1ebb to\u00e0n c\u1ea7u \u0111ang ch\u1ee9ng ki\u1ebfn s\u1ef1 chuy\u1ec3n d\u1ecbch m\u1ea1nh m\u1ebd v\u1ec1 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng, Walmart \u2013 g\u00e3 kh\u1ed5ng l\u1ed3 v\u1ed1n g\u1eafn li\u1ec1n v\u1edbi t\u01b0 duy b\u00e1n l\u1ebb t\u1ed1i gi\u1ea3n \u2013 v\u1eeba \u0111\u01b0a ra m\u1ed9t quy\u1ebft \u0111\u1ecbnh mang t\u00ednh chi\u1ebfn l\u01b0\u1ee3c: t\u00edch h\u1ee3p c\u00e1c chuy\u00ean gia t\u01b0 v\u1ea5n m\u1ef9 ph\u1ea9m tr\u1ef1c ti\u1ebfp t\u1ea1i c\u1eeda h\u00e0ng. B\u01b0\u1edbc \u0111i n\u00e0y kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 vi\u1ec7c m\u1edf r\u1ed9ng danh m\u1ee5c s\u1ea3n ph\u1ea9m, m\u00e0 c\u00f2n l\u00e0 m\u1ed9t \u0111\u00f2n b\u1ea9y k\u1ef9 thu\u1eadt nh\u1eb1m t\u00e1i \u0111\u1ecbnh ngh\u0129a m\u00f4 h\u00ecnh ph\u1ee5c v\u1ee5 truy\u1ec1n th\u1ed1ng, gi\u00fap doanh nghi\u1ec7p duy tr\u00ec l\u1ee3i th\u1ebf c\u1ea1nh tranh tr\u01b0\u1edbc \u00e1p l\u1ef1c t\u1eeb c\u00e1c chuy\u00ean gia l\u00e0m \u0111\u1eb9p k\u1ef9 thu\u1eadt s\u1ed1 v\u00e0 s\u1ef1 tr\u1ed7i d\u1eady c\u1ee7a c\u00e1c m\u00f4 h\u00ecnh chuy\u00ean bi\u1ec7t nh\u01b0 Sephora hay Ulta. \u0110\u00e2y l\u00e0 m\u1ed9t minh ch\u1ee9ng r\u00f5 n\u00e9t cho th\u1ea5y ngay c\u1ea3 nh\u1eefng \u0111\u1ebf ch\u1ebf b\u00e1n l\u1ebb l\u1edbn nh\u1ea5t c\u0169ng ph\u1ea3i \u0111i\u1ec1u ch\u1ec9nh “\u0111\u01b0\u1eddng gi\u00e1” trong t\u01b0 duy kinh doanh \u0111\u1ec3 b\u1eaft k\u1ecbp v\u1edbi nhu c\u1ea7u c\u00e1 nh\u00e2n h\u00f3a c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng hi\u1ec7n \u0111\u1ea1i.<\/p>\n

\n \"Chi\u1ebfn
\u1ea2nh t\u1eeb ngu\u1ed3n: abcnews.com<\/em><\/figcaption><\/figure>\n

T\u00e1i c\u1ea5u tr\u00fac m\u00f4 h\u00ecnh b\u00e1n l\u1ebb tr\u01b0\u1edbc \u00e1p l\u1ef1c c\u1ea1nh tranh gay g\u1eaft<\/h2>\n

S\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a c\u00e1c “chuy\u00ean gia l\u00e0m \u0111\u1eb9p” t\u1ea1i h\u00e0ng tr\u0103m c\u1eeda h\u00e0ng Walmart l\u00e0 m\u1ed9t ch\u1ec9 b\u00e1o quan tr\u1ecdng cho th\u1ea5y s\u1ef1 thay \u0111\u1ed5i trong c\u1ea5u tr\u00fac v\u1eadn h\u00e0nh. Tr\u01b0\u1edbc \u0111\u00e2y, Walmart th\u01b0\u1eddng \u01b0u ti\u00ean t\u1ed1i \u01b0u h\u00f3a chi ph\u00ed v\u1eadn h\u00e0nh th\u00f4ng qua m\u00f4 h\u00ecnh t\u1ef1 ph\u1ee5c v\u1ee5, gi\u1ea3m thi\u1ec3u s\u1ef1 can thi\u1ec7p c\u1ee7a nh\u00e2n s\u1ef1 \u0111\u1ec3 \u0111\u1ea9y bi\u00ean l\u1ee3i nhu\u1eadn tr\u00ean t\u1eebng s\u1ea3n ph\u1ea9m xu\u1ed1ng m\u1ee9c th\u1ea5p nh\u1ea5t. Tuy nhi\u00ean, khi nh\u00ecn v\u00e0o bi\u1ec3u \u0111\u1ed3 c\u1ea1nh tranh trong th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m tr\u1ecb gi\u00e1 129 t\u1ef7 USD t\u1ea1i M\u1ef9, r\u00f5 r\u00e0ng m\u00f4 h\u00ecnh “no-frills” (kh\u00f4ng d\u1ecbch v\u1ee5 k\u00e8m theo) \u0111ang \u0111\u1ed1i m\u1eb7t v\u1edbi s\u1ef1 ph\u00e2n k\u1ef3. Vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i c\u00e1c qu\u1ea7y h\u00e0ng th\u00e0nh nh\u1eefng kh\u00f4ng gian tr\u1ea3i nghi\u1ec7m t\u01b0\u01a1ng t\u00e1c cho th\u1ea5y Walmart \u0111ang n\u1ed7 l\u1ef1c c\u1eaft gi\u1ea3m \u0111\u1ed9 tr\u1ec5 gi\u1eefa th\u00f4ng tin xu h\u01b0\u1edbng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u2013 v\u1ed1n \u0111\u01b0\u1ee3c d\u1eabn d\u1eaft b\u1edfi TikTok \u2013 v\u00e0 h\u00e0nh vi mua s\u1eafm th\u1ef1c t\u1ebf t\u1ea1i \u0111i\u1ec3m b\u00e1n. <\/p>\n

Khi c\u00e1c \u0111\u1ed1i th\u1ee7 nh\u01b0 Target c\u0169ng \u0111ang r\u00e1o ri\u1ebft n\u00e2ng c\u1ea5p ph\u00e2n kh\u00fac m\u1ef9 ph\u1ea9m cao c\u1ea5p v\u00e0 t\u0103ng c\u01b0\u1eddng \u0111\u1ed9i ng\u0169 chuy\u00ean gia, Walmart bu\u1ed9c ph\u1ea3i s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c “t\u0103ng v\u1ed1n” v\u00e0o d\u1ecbch v\u1ee5 \u0111\u1ec3 gi\u1eef ch\u00e2n ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng c\u00f3 thu nh\u1eadp cao h\u01a1n. \u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 s\u1ef1 thay \u0111\u1ed5i ng\u1eabu h\u1ee9ng m\u00e0 l\u00e0 m\u1ed9t b\u01b0\u1edbc chuy\u1ec3n m\u00ecnh c\u00f3 t\u00ednh to\u00e1n \u0111\u1ec3 duy tr\u00ec v\u1ecb th\u1ebf d\u1eabn d\u1eaft trong ng\u00e0nh b\u00e1n l\u1ebb. B\u1eb1ng vi\u1ec7c \u0111\u1ecbnh v\u1ecb l\u1ea1i b\u1ed9 ph\u1eadn l\u00e0m \u0111\u1eb9p ngay t\u1ea1i m\u1eb7t ti\u1ec1n c\u1eeda h\u00e0ng v\u00e0 tr\u01b0ng b\u00e0y c\u00e1c d\u00f2ng s\u1ea3n ph\u1ea9m “trending”, Walmart \u0111ang th\u1ef1c hi\u1ec7n m\u1ed9t qu\u00e1 tr\u00ecnh t\u00e1i c\u1ea5u tr\u00fac kh\u00f4ng gian nh\u1eb1m t\u1ed1i \u0111a h\u00f3a l\u01b0u l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng, t\u01b0\u01a1ng t\u1ef1 nh\u01b0 c\u00e1ch c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd qu\u1ef9 c\u01a1 c\u1ea5u l\u1ea1i danh m\u1ee5c \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t l\u1ee3i nhu\u1eadn tr\u01b0\u1edbc bi\u1ebfn \u0111\u1ed9ng th\u1ecb tr\u01b0\u1eddng.<\/p>\n

Y\u1ebfu t\u1ed1 con ng\u01b0\u1eddi trong k\u1ef7 nguy\u00ean tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o<\/h2>\n

Trong m\u1ed9t th\u1ebf gi\u1edbi m\u00e0 AI v\u00e0 chatbot \u0111ang d\u1ea7n thay th\u1ebf vai tr\u00f2 c\u1ee7a t\u01b0 v\u1ea5n vi\u00ean trong nhi\u1ec1u l\u0129nh v\u1ef1c, quy\u1ebft \u0111\u1ecbnh \u0111\u01b0a con ng\u01b0\u1eddi v\u00e0o kh\u00e2u t\u01b0 v\u1ea5n t\u1ea1i Walmart mang l\u1ea1i m\u1ed9t g\u00f3c nh\u00ecn th\u00fa v\u1ecb. D\u1eef li\u1ec7u t\u1eeb Indeed cho th\u1ea5y, trong khi nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng cho c\u00e1c v\u1ecb tr\u00ed c\u00f4ng ngh\u1ec7 v\u00e0 marketing c\u00f3 xu h\u01b0\u1edbng suy gi\u1ea3m h\u01a1n 20%, th\u00ec nhu c\u1ea7u v\u1ec1 chuy\u00ean gia t\u01b0 v\u1ea5n l\u00e0m \u0111\u1eb9p v\u1eabn duy tr\u00ec s\u1ef1 \u1ed5n \u0111\u1ecbnh b\u1ec1n v\u1eefng. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y trong ng\u00e0nh b\u00e1n l\u1ebb, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c m\u1eb7t h\u00e0ng ti\u00eau d\u00f9ng c\u00e1 nh\u00e2n, y\u1ebfu t\u1ed1 “ch\u1ea1m” \u2013 s\u1ef1 t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp, s\u1ef1 \u0111\u1ed3ng c\u1ea3m v\u00e0 kh\u1ea3 n\u0103ng \u0111\u01b0a ra l\u1eddi khuy\u00ean ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng t\u00f4ng da hay \u0111\u1eb7c \u0111i\u1ec3m c\u00e1 nh\u00e2n \u2013 v\u1eabn l\u00e0 m\u1ed9t ch\u1ec9 b\u00e1o k\u1ef9 thu\u1eadt kh\u00f4ng th\u1ec3 thay th\u1ebf b\u1edfi c\u00e1c thu\u1eadt to\u00e1n logic.<\/p>\n

C\u00e1c nh\u00e2n vi\u00ean n\u00e0y kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 ng\u01b0\u1eddi b\u00e1n h\u00e0ng; h\u1ecd l\u00e0 nh\u1eefng “n\u00fat th\u1eaft” trong h\u1ec7 sinh th\u00e1i kh\u00e1ch h\u00e0ng, n\u01a1i c\u00e1c ki\u1ebfn th\u1ee9c t\u1eeb Academy \u0111\u00e0o t\u1ea1o \u0111\u01b0\u1ee3c chuy\u1ec3n h\u00f3a th\u00e0nh gi\u00e1 tr\u1ecb th\u1ef1c ti\u1ec5n. Vi\u1ec7c Walmart trang b\u1ecb c\u00e1c c\u00f4ng c\u1ee5 theo d\u00f5i m\u1ee5c ti\u00eau doanh s\u1ed1 v\u00e0 ph\u00e2n t\u00edch xu h\u01b0\u1edbng cho nh\u00e2n vi\u00ean c\u0169ng ph\u1ea3n \u00e1nh m\u1ed9t t\u01b0 duy qu\u1ea3n tr\u1ecb ch\u1eb7t ch\u1ebd, n\u01a1i m\u1ed7i \u0111i\u1ec3m b\u00e1n \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 th\u00f4ng qua kh\u1ea3 n\u0103ng \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng thay v\u00ec ch\u1ec9 d\u1ef1a tr\u00ean doanh thu thu\u1ea7n t\u00fay. \u0110\u00e2y l\u00e0 c\u00e1ch h\u1ecd x\u00e2y d\u1ef1ng “ph\u00f2ng th\u1ee7” v\u1eefng ch\u1eafc tr\u01b0\u1edbc s\u1ef1 t\u1ea5n c\u00f4ng c\u1ee7a mua s\u1eafm tr\u1ef1c tuy\u1ebfn, kh\u1eb3ng \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ee7a tr\u1ea3i nghi\u1ec7m t\u1ea1i ch\u1ed7.<\/p>\n

T\u1ea7m nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ecbch b\u1ea3n t\u0103ng tr\u01b0\u1edfng trong 6 th\u00e1ng t\u1edbi<\/h2>\n

Nh\u00ecn v\u00e0o b\u1ee9c tranh t\u1ed5ng th\u1ec3, vi\u1ec7c n\u00e2ng c\u1ea5p danh m\u1ee5c l\u00ean c\u00e1c th\u01b0\u01a1ng hi\u1ec7u cao c\u1ea5p nh\u01b0 La Roche-Posay hay Nude by Nature l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c “t\u0103ng v\u1ecb th\u1ebf” kh\u00e9o l\u00e9o. Khi thu h\u00fat \u0111\u01b0\u1ee3c nh\u00f3m kh\u00e1ch h\u00e0ng c\u00f3 thu nh\u1eadp cao, Walmart kh\u00f4ng ch\u1ec9 b\u00e1n m\u1ef9 ph\u1ea9m, m\u00e0 \u0111ang b\u00e1n s\u1ef1 ti\u1ec7n l\u1ee3i k\u1ebft h\u1ee3p v\u1edbi c\u1ea3m h\u1ee9ng mua s\u1eafm. N\u1ebfu nh\u00ecn d\u01b0\u1edbi g\u00f3c \u0111\u1ed9 ph\u00e2n t\u00edch k\u1ef9 thu\u1eadt, c\u00e1c \u0111\u1ee3t t\u00e1i c\u1ea5u tr\u00fac c\u1eeda h\u00e0ng nh\u01b0 th\u1ebf n\u00e0y ch\u00ednh l\u00e0 c\u00e1c “v\u00f9ng h\u1ed7 tr\u1ee3” m\u1edbi, gi\u00fap doanh nghi\u1ec7p thi\u1ebft l\u1eadp m\u1ed9t m\u1eb7t b\u1eb1ng doanh thu \u1ed5n \u0111\u1ecbnh h\u01a1n trong c\u00e1c qu\u00fd t\u1edbi. D\u1ef1 ki\u1ebfn \u0111\u1ebfn cu\u1ed1i n\u0103m nay, v\u1edbi vi\u1ec7c ph\u1ee7 s\u00f3ng h\u01a1n 400 c\u1eeda h\u00e0ng, quy m\u00f4 d\u1ecbch v\u1ee5 n\u00e0y s\u1ebd t\u1ea1o ra m\u1ed9t c\u00fa h\u00edch \u0111\u00e1ng k\u1ec3 cho doanh thu m\u1ea3ng ch\u0103m s\u00f3c c\u00e1 nh\u00e2n.<\/p>\n

C\u00e1c chuy\u00ean gia nh\u1eadn \u0111\u1ecbnh r\u1eb1ng, n\u1ebfu th\u1eed nghi\u1ec7m t\u1ea1i Walmart th\u00e0nh c\u00f4ng, m\u00f4 h\u00ecnh “chuy\u00ean gia t\u01b0 v\u1ea5n t\u1ea1i \u0111i\u1ec3m b\u00e1n” c\u00f3 th\u1ec3 s\u1ebd lan r\u1ed9ng sang c\u00e1c l\u0129nh v\u1ef1c kh\u00e1c nh\u01b0 \u0111i\u1ec7n t\u1eed hay \u0111\u1ed3 gia d\u1ee5ng. \u0110\u00e2y l\u00e0 m\u1ed9t k\u1ecbch b\u1ea3n t\u0103ng tr\u01b0\u1edfng \u0111\u1ea7y tri\u1ec3n v\u1ecdng trong b\u1ed1i c\u1ea3nh c\u00e1c nh\u00e0 b\u00e1n l\u1ebb \u0111ang t\u00ecm ki\u1ebfm s\u1ef1 c\u00e2n b\u1eb1ng gi\u1eefa vi\u1ec7c c\u1eaft gi\u1ea3m chi ph\u00ed v\u00e0 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5. \u0110\u1ed1i v\u1edbi c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0, \u0111\u00e2y l\u00e0 t\u00edn hi\u1ec7u cho th\u1ea5y Walmart \u0111ang kh\u00f4ng ng\u1eebng t\u1ed1i \u01b0u h\u00f3a bi\u00ean l\u1ee3i nhu\u1eadn th\u00f4ng qua vi\u1ec7c n\u00e2ng cao gi\u00e1 tr\u1ecb trung b\u00ecnh tr\u00ean m\u1ed7i gi\u1ecf h\u00e0ng, \u0111\u1ed3ng th\u1eddi l\u00e0m gi\u1ea3m t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00e1c xu h\u01b0\u1edbng ti\u00eau c\u1ef1c t\u1eeb ph\u00eda th\u1ecb tr\u01b0\u1eddng b\u00e1n l\u1ebb truy\u1ec1n th\u1ed1ng \u0111ang suy y\u1ebfu. <\/p>\n

S\u1ef1 ki\u00ean tr\u00ec trong vi\u1ec7c c\u1ea3i thi\u1ec7n kh\u00f4ng gian mua s\u1eafm v\u00e0 \u0111\u00e0o t\u1ea1o nh\u00e2n s\u1ef1 cho th\u1ea5y m\u1ed9t b\u1ea3n l\u0129nh \u0111i\u1ec1u h\u00e0nh m\u1ea1nh m\u1ebd. Gi\u1eefa nh\u1eefng bi\u1ebfn \u0111\u1ed9ng c\u1ee7a d\u00f2ng v\u1ed1n v\u00e0 s\u1ef1 thay \u0111\u1ed5i trong h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng, Walmart \u0111ang ch\u1ecdn c\u00e1ch \u0111i ng\u01b0\u1ee3c l\u1ea1i v\u1edbi l\u00e0n s\u00f3ng “thu g\u1ecdn m\u1ecdi th\u1ee9 v\u00e0o m\u00e0n h\u00ecnh \u0111i\u1ec7n tho\u1ea1i” \u0111\u1ec3 quay tr\u1edf l\u1ea1i v\u1edbi b\u1ea3n ch\u1ea5t c\u1ed1t l\u00f5i: t\u1ea1o ra \u0111i\u1ec3m ch\u1ea1m con ng\u01b0\u1eddi. S\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa quy m\u00f4 kh\u1ed5ng l\u1ed3 v\u00e0 s\u1ef1 tinh t\u1ebf trong d\u1ecbch v\u1ee5 c\u00e1 nh\u00e2n h\u00f3a h\u1ee9a h\u1eb9n s\u1ebd l\u00e0 chi\u1ebfc ch\u00eca kh\u00f3a gi\u00fap h\u1ecd gi\u1eef v\u1eefng v\u1ecb th\u1ebf tr\u00ean b\u1ea3n \u0111\u1ed3 b\u00e1n l\u1ebb to\u00e0n c\u1ea7u trong n\u1eeda cu\u1ed1i n\u0103m 2026 v\u00e0 xa h\u01a1n n\u1eefa.<\/p>\n

B\u00e0i vi\u1ebft \u0111\u00e3 \u0111\u01b0\u1ee3c bi\u00ean t\u1eadp l\u1ea1i t\u1eeb ngu\u1ed3n: abcnews.com<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Trong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng b\u00e1n l\u1ebb to\u00e0n c\u1ea7u \u0111ang ch\u1ee9ng ki\u1ebfn s\u1ef1 chuy\u1ec3n d\u1ecbch m\u1ea1nh m\u1ebd v\u1ec1 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng, Walmart \u2013 g\u00e3 kh\u1ed5ng l\u1ed3 v\u1ed1n g\u1eafn li\u1ec1n v\u1edbi t\u01b0 duy b\u00e1n l\u1ebb t\u1ed1i gi\u1ea3n \u2013 v\u1eeba \u0111\u01b0a ra m\u1ed9t quy\u1ebft \u0111\u1ecbnh mang t\u00ednh chi\u1ebfn l\u01b0\u1ee3c: t\u00edch h\u1ee3p c\u00e1c chuy\u00ean gia t\u01b0 v\u1ea5n […]<\/p>\n","protected":false},"author":1,"featured_media":10777,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[46],"tags":[],"class_list":["post-10778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-phan-tich-ky-thuat"],"_links":{"self":[{"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/posts\/10778","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/comments?post=10778"}],"version-history":[{"count":0,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/posts\/10778\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/media\/10777"}],"wp:attachment":[{"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/media?parent=10778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/categories?post=10778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/taichinhphowall.com\/index.php\/wp-json\/wp\/v2\/tags?post=10778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}